Allure Yachts: a year of success and more

5 mins read

Allure Yachts closes the year on a high note: after collecting important successes in this 2022, the company is now prepared to present new projects for the next two years. 

A positive year, which went beyond all expectations for Allure Yachts. Thanks to the invaluable efforts of the Shipyard’s team, Allure Yachts took part in international boat shows this year, achieving considerable success and important confirmations from shipyards and clients who appreciated its manufacturing quality and design.

The planned 6 boats production for 2022 has already been sold and it is only a short time before the 2023 production is also saturated with buyers. The model that brought Allure Yacht to success is undoubtedly the 38-foot Allure 38, one of the best walkarounds on the market, resulting from the hard joint work of the Allure Yachts team and designer Maurizio Marzocca.

A versatile yacht, available in three versions: Classic, Comfort and Sport, so that each owner can choose the model he or she prefers, meeting his or her needs to the fullest, without having to compromise. Class and innovation are the dominant features of this shipyard’s boats, which are designed to be spacious, elegant and high-performance. They all consist of a master cabin, a head, a refrigerator or bar cabinet and, in some cases, a guest room.

Allure35 But the shipyard’s ambition goes even further: in order to meet the needs of owners who want a smaller solution than those already on the market, Allure Yacht has decided to present a new 35-foot model between April and May 2023.

The Allure 35 is the new Entry Level model that provides ample outdoor space, a generous head with separate shower, a double bed or a convertible C-shaped sofa. Available in inboard or outboard versions, this day cruiser is perfect for spending a day at the sea with friends or family in the midst of relaxation and fun, all enhanced by elegant finishes and refined cushions that are synonymous with elegance and fascination.

Next year will not only be important for the presentation of the new Allure 35, but also for the production increase that the shipyard has decided to make: it will, in fact, produce twice as many boats as hitherto. It is planned to produce 13 boats by 2023, of which 10 will be Allure 38s and three will be the new Allure 35s.

The new year will start with a bang for the company, which will be present at the Dusseldorf Boat Show with their German dealer and will have their Allure 38 Sport model on display, which has also met with great success in northern Europe. Later it will also be present at the NauticSud Show, scheduled to take place in Naples in February 2023, and at the Palma de Mallorca Boat Show in early May.

Another important novelty for the distribution network: in addition to Germany and Spain, an important dealer based on the Côte d’Azur will be joining Allure, which has decided to represent the brand in a highly prestigious territory. This further step completes the European presence of the shipyard, which has met the needs of the market, becoming to all intents and purposes an important player in the world of walkarounds.

Allure Yachts’ future plans are clear: to give owners as many solutions as possible, created ad hoc for them and best suited to their needs and tastes. This is why, after the release of the smallest model in the Allure range, the presentation in 2024 of the largest model in the range, which will be the Allure 45, is already planned.

The 45-foot walkaround will be the shipyard’s flagship, and will come in two versions: a comfort version with a hard top and a sporty version with a T Top, with the possibility of choosing between shaftline and IPS propulsion. Extreme will be the possibility of customising the yacht, from the berths, to the heads, to the on-board equipment, choosing the best finishes and fabrics and tailoring them to each owner’s taste. More than 15 metres of yacht to enjoy full contact with the sea, without giving up fun, comfort and sophistication.

In short, a dream year for Allure Yachts, which is looking forward to the future and to 2023 with great enthusiasm. The next date is at the Dusseldorf Boat Show.



Article also available in: English German

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